In celebration of Jack Daniel’s partnership with McLaren Formula 1 team, fans now have the opportunity to own a piece of brand history - in a bottle. This limited edition bottle design for Jack Daniel’s Tennessee Whiskey commemorates the two pioneering founders behind each of these iconic brands – Mr. Jack Daniel himself and Bruce McLaren.

This limited edition bottle will be available in select Formula 1 race cities across the globe as early as February 2024.

Master distiller Jeff Arnett of Lynchburg, Tennessee first selects one out of every hundred barrels for its unique and expressive qualities. Once these special casks have been identified, they are moved to the very top of the distillery’s rickhouses, where extreme temperature changes facilitate dramatic interactions between the whiskey and the wood (by law, “Tennessee whiskey” must be aged new, charred American oak barrels).